Introducing our Local Heroes Campaign in Copenhagen

Article
11 August 2023

Bridging cultures, ideas, activities, people and communities, our brand is brought to life by local heroes in a campaign celebrating the opening of our new flagship store in Copenhagen.

Selected for their unique perspectives, passion and inspirational style, the campaign is created in collaboration with the creative agency Holidays and talents Raiden Rose, Anton Thiemke, Chilia Dia, Veronica Gram, Shami Ezra and Kasper Miz.

Leading up to the opening of our new flagship store on Østergade 21, and the highly anticipated Copenhagen Fashion Week, our local heroes are seen on posters around the city, featuring them en route to the new store. The visuals convey innovation, creativity and dedication, mirroring the energy of the new store opening its doors today, August 11.

LOCAL HEROES

Explore Copenhagen Flagship Store, Østergade 21.

NEW IN

Larkspur Rugby Knit / Butternut
Larkspur Rugby Knit / Butternut
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Larkspur Rugby Knit

Sale price €140 Regular price €280
Willy Wool Coat / Fiery Red
Willy Wool Coat / Fiery Red
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Willy Wool Coat

Sale price €325 Regular price €650
Duke Down Jacket / Black
Duke Down Jacket / Black
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Duke Down Jacket

Sale price €300 Regular price €600
Sydney Down Parka / Black
Sydney Down Parka / Black
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Sydney Down Parka

Sale price €310 Regular price €620
David U Jacquard Blazer / Delicioso
David U Jacquard Blazer / Delicioso
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

David U Jacquard Blazer

Sale price €260 Regular price €520
Duke Down Vest / Black
Duke Down Vest / Black
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Duke Down Vest

Sale price €230 Regular price €460
Alon Down Parka / Black
Alon Down Parka / Black
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Alon Down Parka

Sale price €375 Regular price €750

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