Viktor Hovland
Viktor Hovland is known for his cheerful personality and Scandinavian charm, as well as his exceptional golfing skills. Since turning professional in 2019, his journey has been nothing short of remarkable. As a J.Lindeberg ambassador since 2019, Viktor has made history as the first Norwegian to win on both the PGA Tour (2020 Puerto Rico Open) and the European Tour (2021 BMW International Open).
For Viktor, the game is all about progress. His drive comes from a deep desire to see just how far he can take his craft. Some days, everything clicks and he’s in the zone — other days, the challenge is real. But no matter what, he keeps pushing the boundaries, always chasing that next level. Fresh off his latest PGA Tour win at the 2025 Valspar Championship, Viktor Hovland returns in this episode of our Bridge Series to reflect on what keeps him pushing forward.

His impressive career includes 11 professional wins, including his first FedEx Cup victory at the 2023 Tour Championship. In January 2025, Viktor extended his partnership with J.Lindeberg for another three years.

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Our BRIDGE SERIES is a set of portraits featuring our ambassadors and people challenging the status quo. The idea is to invite people to share their voice about life, inspire and create energy as they bridge sports and fashion.