Introducing our Local Heroes Campaign in Copenhagen

Article
11 August 2023

Bridging cultures, ideas, activities, people and communities, our brand is brought to life by local heroes in a campaign celebrating the opening of our new flagship store in Copenhagen.

Selected for their unique perspectives, passion and inspirational style, the campaign is created in collaboration with the creative agency Holidays and talents Raiden Rose, Anton Thiemke, Chilia Dia, Veronica Gram, Shami Ezra and Kasper Miz.

Leading up to the opening of our new flagship store on Østergade 21, and the highly anticipated Copenhagen Fashion Week, our local heroes are seen on posters around the city, featuring them en route to the new store. The visuals convey innovation, creativity and dedication, mirroring the energy of the new store opening its doors today, August 11.

LOCAL HEROES

Explore Copenhagen Flagship Store, Østergade 21.

NEW IN

Larkspur Rugby Knit / Butternut
Larkspur Rugby Knit / Butternut
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Larkspur Rugby Knit

€195 €390
Willy Wool Coat / Fiery Red
Willy Wool Coat / Fiery Red
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Willy Wool Coat

€455 €910
Wildwood Hoodie / Delicioso
Wildwood Hoodie / Delicioso
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Wildwood Hoodie

€210 €420
Willy Herringbone Coat / Black Melange
Willy Herringbone Coat / Black Melange
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Willy Herringbone Coat

€475 €950
Garcia Leather Pants / Black
Garcia Leather Pants / Black
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Garcia Leather Pants

€315 €630
Duke Down Jacket / Black
Duke Down Jacket / Black
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Duke Down Jacket

€420 €840
Art Tennis Sneaker / Black
Art Tennis Sneaker / Black
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Art Tennis Sneaker

€165 €330
Johnny Whiteout Wash Jeans / White
Johnny Whiteout Wash Jeans / White
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Johnny Whiteout Wash Jeans

€110 €220
Sydney Down Parka / Black
Sydney Down Parka / Black
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Sydney Down Parka

€430 €860
Bridge Light Runner Sneaker / Light GreyBridge Light Runner Sneaker / Light Grey -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Bridge Light Runner Sneaker

€195 €390
Don Double Breasted Jacket / Black
Don Double Breasted Jacket / Black
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Don Double Breasted Jacket

€390 €780
David U Jacquard Blazer / Delicioso
David U Jacquard Blazer / Delicioso
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

David U Jacquard Blazer

€360 €720
Duke Down Vest / Black
Duke Down Vest / Black
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Duke Down Vest

€320 €640
Alon Down Parka / Black
Alon Down Parka / Black
-50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50% -50%

Alon Down Parka

€525 €1.050
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