Fall Winter 24

FW24
COLLECTION

The FW24 collection draws inspiration from our connection with the music, fashion and sports culture of the 2000s, presenting a remix of graphics and prints, intertwined with cutting-edge fabrics and modern silhouettes. Explore the new collection in stores and online.

GOLF    FASHION

  • Hoop HT Sneaker / Black
    -50%
    Hoop HT Sneaker
    1.500 kr 3.000 kr
  • Abel U Oversized Blazer / JL Navy
    -50%
    Abel U Oversized Blazer
    2.750 kr 5.500 kr
  • Gomor Pintuck Pants / Tiger Brown
    -50%
    Gomor Pintuck Pants
    1.500 kr 3.000 kr
  • Elton U Cash Stretch Flannel / JL Navy
    -50%
    Elton U Cash Stretch Flannel
    2.500 kr 5.000 kr
  • Elton U Cash Stretch Flannel / Forest Green
    -50%
    Elton U Cash Stretch Flannel
    2.500 kr 5.000 kr
  • Lois Cash Stretch Flannel / JL Navy
    -50%
    Lois Cash Stretch Flannel
    1.250 kr 2.500 kr
  • Lois Cash Stretch Flannel / Forest Green
    -50%
    Lois Cash Stretch Flannel
    1.250 kr 2.500 kr
  • Elton U 2 Tone Blazer / Bitter Chocolate
    -50%
    Elton U 2 Tone Blazer
    2.400 kr 4.800 kr
  • Lois 2 Tone Pants / Bitter Chocolate
    -50%
    Lois 2 Tone Pants
    1.100 kr 2.200 kr
  • Lois Bonded Jersey Pants / JL Navy
    -50%
    Lois Bonded Jersey Pants
    1.300 kr 2.600 kr
  • Julius Cash Flannel Overshirt / JL Navy
    -50%
    Julius Cash Flannel Overshirt
    1.750 kr 3.500 kr
  • Julius Cash Flannel Overshirt / Forest Green
    -50%
    Julius Cash Flannel Overshirt
    1.750 kr 3.500 kr
  • Julius Cash Flannel Overshirt / Night Owl
    -50%
    Julius Cash Flannel Overshirt
    1.750 kr 3.500 kr
  • Soren Twill Cash Flannel Pants / JL Navy
    -50%
    Soren Twill Cash Flannel Pants
    1.000 kr 2.000 kr
  • Soren Twill Cash Flannel Pants / Forest Green
    -50%
    Soren Twill Cash Flannel Pants
    1.000 kr 2.000 kr
  • Soren Twill Cash Flannel Pants / Night Owl
    -50%
    Soren Twill Cash Flannel Pants
    1.000 kr 2.000 kr
  • David U Double Weave Blazer / Tiger Brown
    -50%
    David U Double Weave Blazer
    2.750 kr 5.500 kr
  • Blayne Padded Blazer / Black
    -50%
    Blayne Padded Blazer
    2.000 kr 4.000 kr
  • Carlton Cardigan Blazer / Forest Green
    -50%
    Carlton Cardigan Blazer
    1.800 kr 3.600 kr
  • Elevation Mid Pant / Black
    -50%
    Elevation Mid Pant
    550 kr 1.100 kr
  • Thermic Down Jacket / Asphalt
    -30%
    Thermic Down Jacket
    3.150 kr 4.500 kr
  • Cliff Light Down Hood / Moonbeam
    -50%
    Cliff Light Down Hood
    1.050 kr 2.100 kr
  • Abby Beanie / Moonbeam
    Abby Beanie
    800 kr
  • Thorine Wind Jacket Solid / Cabernet
    -50%
    Thorine Wind Jacket Solid
    800 kr 1.600 kr

Latest news

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Our ambassadors arriving at Genesis Scottish Open
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Our ambassadors arriving at Shinnecock Hills Golf Club
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Article 11 / 06 / 26

30-Year anniversary celebration at Ullna
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Viktor's looks at US Open | Shinnecock Hills Golf Club
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Katarina Krebs seasonal selection
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Article 12 / 05 / 26

Viktor's looks at PGA Championship
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Article 04 / 05 / 26

A day in the lifestyle with Matthieu Pavon
A day in the lifestyle with Dino Beganovic
Article 17 / 04 / 26

A day in the lifestyle with Dino Beganovic
Sara Biderman’s seasonal selection
Article 14 / 04 / 26

Sara Biderman’s seasonal selection
Viktor's looks at Augusta
Article 02 / 04 / 26

Viktor's looks at Augusta
A day in the lifestyle with Kathryn Newton
Article 23 / 03 / 26

A day in the lifestyle with Kathryn Newton
Our ambassadors arriving at TPC Sawgrass
Article 10 / 03 / 26

Our ambassadors arriving at TPC Sawgrass
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Article 09 / 03 / 26

Lisa Olsson's seasonal selection: top picks from SS26
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Article 16 / 02 / 26

A day in the lifestyle with Viktor Hovland
A day in the lifestyle - a closer look
Article 04 / 02 / 26

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Unveiling our new store concept at Mall of Scandinavia
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Unveiling our new store concept at Mall of Scandinavia
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Article 18 / 11 / 25

Visions From The North with Etienne Geoffroy-Gagnon
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Solarcore® store installation
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Solarcore® store installation
Style Spotting at CPHFW
Article 08 / 08 / 25

Style Spotting at CPHFW
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Sweden’s Women’s National Team Suits Up in a Sneak Peek of SS26
Bridge Series Episode 32. Marcus Smith
Article 10 / 06 / 25

Bridge Series Episode 32. Marcus Smith
Mia Baker swinging club club dressed in J.Lindeberg
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Bridge Series Episode 31. Mia Baker
Bridge Series Episode 30. Chris Eubanks
Article 27 / 05 / 25

Bridge Series Episode 30. Chris Eubanks
Celebrating the opening of our London Showroom
Article 15 / 05 / 25

Celebrating the opening of our London Showroom
Grand Opening of our Clubhouse Store in Seoul
Article 15 / 04 / 25

Grand Opening of our Clubhouse Store in Seoul
Bridge Series Episode 29. Morgane Metraux
Article 31 / 03 / 25

Bridge Series Episode 29. Morgane Metraux
Unveiling our Five-story Clubhouse in the heart of Seoul
Article 26 / 03 / 25

Unveiling our Five-story Clubhouse in the heart of Seoul
Bridge Series Ep 28. Viktor Hovland
Article 26 / 03 / 25

Bridge Series Ep 28. Viktor Hovland
A new destination at Arlanda
Article 20 / 03 / 25

A new destination at Arlanda
New Golf Ambassador Kevin Yu
Article 12 / 03 / 25

Ny golfambassadør Kevin Yu
Bridge Series Episode 27. Camilo Villegas
Article 07 / 03 / 25

Bridge Series Episode 27. Camilo Villegas
Bridge Series Episode 26. Matthieu Pavon
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Bridge Series Episode 26. Matthieu Pavon
Yealimi Noh
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Anna Nordqvist named European Captain for Solheim Cup 2026
Bridge Series Episode 25. Kathryn Newton
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Bridge Series Episode 25. Kathryn Newton
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Niklas Nørgaard
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Kathryn Newton
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Mia Baker
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Extended Partnership with Viktor Hovland
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Matthieu Pavon
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Curtis Luck
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Matt Wallace
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Matt Wallace
Mariah Stackhouse
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Scottie Scheffler Wins Gold Medal in Paris
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